Where Stories and Strategy Collide
I help fintech brands, authors, and purpose-driven businesses transform complex ideas into clear, memorable stories. From first draft to full-scale campaign, I turn scattered thoughts into strategy—making every word, post, and touchpoint work harder for your brand.
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What should we know about the services you provide? Better descriptions result in more sales.
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Silver
What should we know about the services you provide? Better descriptions result in more sales.
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What should we know about the services you provide? Better descriptions result in more sales.
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What should we know about the services you provide? Better descriptions result in more sales.
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Hi I’m Eugenie (U-jin-ay)
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Hi I’m Eugenie (U-jin-ay) *
Hi, I’m Eugenie (that’s u-jen-ay)—Director of Content at CHiP ( Changing How Individuals Prosper), author of Our Money Stories, and parent navigating the balance between creativity, work, and family life.
I’m also a content creator, strategist, and organization nerd who loves helping fintech brands and communities tell powerful stories. Through creative strategy and actionable insights, I work to inspire growth, balance, and success in both personal and professional journeys.
✨ If you want to collaborate or need content support, check out my services here.
📖 If you’d like to explore my latest findings and ideas, dive in here.
📖 Our Money Stories
Everything about my book, including articles inspired by how culture and identity influence financial wellness.
Got a Project in Mind?
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From content strategy and writing to financial wellness workshops, I collaborate with mission-driven individuals and organizations to create impactful work.
Check out portfolio